By earning the Shopping ads Certification, Google recognizes your ability to: Understand how Shopping campaigns can promote online and local inventory and how Smart Shopping campaigns can meet your marketing objectives Use Local Inventory and Local Catalog ads to drive online and in-store traffic Learn how Google solutions help connect retailers with shoppers and boost…
By earning the Google Ads Video Certification, Google recognizes your ability to: Understand how YouTube’s value for creators, users and advertisers can drive brand performance.
The Google Analytics Individual Qualification covers basic and advanced Google Analytics concepts. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions.
Certified users will show they can understand the metrics that matter and can turn key insights into action to improve Google Ads performance and make an impact on their business.